CLD Wins 2024 Salesforce on Alibaba Cloud Strategic Partnership MVP

Xiana Chin

[Shanghai, 10th January 2024]

CLD, a leading provider of intelligent solutions for China and APAC markets, today announced it has been awarded the prestigious “2024 Salesforce on Alibaba Cloud Strategic Partnership MVP”. This award recognizes CLD’s exceptional expertise and contributions in helping global companies thrive in China by leveraging the Salesforce platform on Alibaba Cloud to deliver hyper-personalized customer experiences across major social channels.

The “Salesforce on Alibaba Cloud Strategic Partnership MVP” award highlights CLD’s significant achievements in the Chinese market, particularly in assisting brands with the rapid deployment and implementation of Salesforce on Alibaba Cloud. Leveraging pre-built Salesforce accelerators and over 50 additional capabilities, CLD’s real-time, unified, and modular architecture enables brands to deliver 360-degree hyper-personalized customer experiences across major social channels in China.

CLD empowers brands to cultivate loyalty with culturally relevant content that resonates with the tastes and preferences of their Chinese clientele, attracting more audiences and generating organic awareness. CLD was the first trusted partner of Salesforce on Alibaba Cloud to go live, demonstrating its commitment to empowering global companies to enter the Chinese market and expand internationally. CLD has contributed to the growth of more than 100 leading global brands in China & APAC.

“We are incredibly honored to receive this recognition,” said Omid Pourmomen, General Manager at CLD. “This award validates our team’s hard work and our commitment to delivering exceptional results for our clients. We are proud to be a strategic partner of Salesforce on Alibaba Cloud and look forward to continuing to help businesses thrive in the dynamic markets of China and APAC by transforming interactions into lasting relationships.”


The Immense Opportunity in the Chinese E-Commerce Market

The global e-commerce market is dominated by China and the United States. According to data from Statista Market Insights, China’s total online sales amounted to almost $1.5 trillion last year. With the retail total of consumer goods in the Chinese market reaching trillions of dollars, and e-commerce contributing significantly to this figure, China is undeniably the world’s largest online retail market.

Land Salesforce in China with CLD’s Pre-Built Salesforce Accelerators

REDUCE COST. REDUCE RISK. FUTURE PROOF.

Built on the foundation of CLD’s Real-time, Unified, Modular Architecture

CLD helps brands reach their target audience in China’s unique digital landscape, leveraging platforms like WeChat, Douyin, and Tmall. Their data-powered solutions collect and analyze user behavior data to personalize shoppable content and drive conversions. CLD’s expertise includes tailored Salesforce integrations, data-driven marketing solutions, and PIPL compliance solutions, enabling brands to navigate the complexities of the Chinese market, maximize their ROI, and achieve sustainable growth. With a dedicated Global Account Manager (GAM) for every client, CLD provides personalized support, ensuring success worldwide. CLD is also ISO 27001, MLPS Level III certified, and compliant with PIPL & GDPR, ensuring maximum data security and scaling flexibility.


Highlights of CLD’s Collaboration with Salesforce on Alibaba Cloud

As the “Partner MVP 2024 for Salesforce on Alibaba Cloud,” CLD is committed to helping brands successfully deploy and utilize Salesforce’s robust features in the Chinese market. CLD’s services include social experience and social service, enabling businesses to better interact with Chinese customers and provide high-quality customer experiences.

Through CLD’s pre-built Salesforce accelerators, we have significantly reduced costs and risks, providing businesses with a reliable foundation for future growth.


CLD Collaboration Services with Salesforce on Alibaba Cloud

  • Social Experience: Building fully branded storefronts on major social channels and rapidly deploying hybrid solutions based on social commerce.
  • Social Service: Enabling Salesforce in WeCom Clienteling, nurturing customer relationships with real-time 360° data, and providing personalized customer services.
  • Efficient, Secure, and Compliant Migration: Our innovative “app-first” approach ensures the safety and compliance of data and systems with China’s Personal Information Privacy Law (PIPL).

Case Study: High-End Luxury Jewelry Brand

A case study, featuring a high-end luxury jewelry brand, demonstrates the effectiveness of CLD’s services. The goal was to create deep 360° data profiles for high-net-worth individuals in the Chinese market. This supports retail staff in building stronger and more valuable customer relationships. By rebuilding PII-related features on social commerce to comply with PIPL and utilizing data synchronization between existing websites and social commerce, the luxury jewelry brand could create composable storefronts. This reduced investment costs and simplified IT operations.


CLD has always been committed to creating unique value for brands in the digital marketing field through innovative technology and excellent services. We recognize that our achievements, including earning the title of “Partner MVP 2024 for Salesforce on Alibaba Cloud,” are the result of the support and trust given to us by our clients and business partners. Looking ahead, we are excited to collaborate with more like-minded partners to explore new opportunities in digital marketing, enabling businesses to achieve greater heights in customer engagement for lasting brand loyalty.


About CLD

CLD empowers brands to thrive in the complex and dynamic markets of China and APAC. As Salesforce’s first trusted partner on Alibaba Cloud, CLD helps global companies enter the Chinese market and expand internationally with cutting-edge technology and strategic expertise. CLD offers tailored Salesforce integrations, data-driven marketing solutions, and deep compliance expertise. CLD’s focus industries include luxury, retail, financial services, and travel & hospitality.


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