[Shanghai, 27th June 2025]
We’re thrilled to announce that CLD has been awarded with the 2025 TopDigital Innovation Marketing Award (Group C104 “Performance & Effectiveness”) for its project “International Luxury Jewelry Brand’s 360 Digital Transformation.” In this 13th annual awards cycle, a record 694 companies and 3,326 entries were evaluated by over 120 industry experts from investors, leading brands, academia and service firms. CLD’s winning entry demonstrated exceptional China digital transformation – integrating WeChat, WeCom, Douyin and CRM – to drive local market success for a global luxury brand.
“In China and APAC, the convergence of AI, compliance, and platform localization is fundamentally reshaping customer experience,” said Omid Pourmomen, General Manager of CLD.
“At CLD, we don’t just localize tech—we re-engineer how global brands build trust, loyalty, and precision in markets that move faster than anywhere else. This award is a signal: the next wave of growth belongs to companies that master compliant, intelligent orchestration at scale.”
CLD’s Award-winning Case Study
CLD helped a prestigious luxury watchmaker undergo a complete digital transformation of the brand’s China operations by unifying its WeChat ecosystem, Salesforce Sales Cloud, and a Customer Data Platform. This integration gave the watchmaker a 360° data-driven, hyper-personalized CRM and marketing capability, boosting direct sales and client engagement while ensuring full PIPL compliance.
CLD’s other client successes also reinforce its capabilities. For example, CLD partnered with a major financial services firm to integrate WeChat Work (WeCom) with Salesforce Sales Cloud, enabling secure, compliant clienteling and automated WeChat marketing for personal bankers. CLD also helped a global fashion house migrate its Salesforce CRM to Alibaba Cloud – a move that guaranteed Chinese data localization and PIPL compliance while improving operational efficiency. Together, these cases showcase CLD’s strengths in Salesforce China integration, WeChat marketing automation, and PIPL compliance.
CLD also assists brands with content localization. This includes official account posts and WeChat channel content. The goal is to suit the tastes and preferences of their Chinese clientele. This attracts a larger audience. Additionally, CLD helps brands manage their WeChat Official Accounts. This includes menu bar setup, content publishing, and performance reports. These reports help identify areas for improvement.
About CLD
CLD is a China & APAC digital growth agency that helps global companies localize their Salesforce CRM, marketing, and commerce. Its AI-powered solutions connect Salesforce with China channels (WeChat, WeCom, Douyin, etc.) in compliance with local regulations. CLD provides tailored Salesforce integrations, marketing automation, and compliance expertise to accelerate brands’ China market success.
